Call for Chapters: Entrepreneurial activity in Malaysia: a country level perspective


Guest Editors

Dr. Louisa Huxtable-Thomas (Swansea University, UK)
Prof Paul Jones (Swansea University, UK)
Prof Paul Hannon (Swansea University, UK)
Datin Dr. Syahira Hamidon (Administrative and Diplomatic Service, Government of Malaysia, Malaysia)
Dr. Norgainy Mohd Tawil (National University of Malaysia, UKM, Malaysia)

Key Dates:
Expressions of interest to: Louisa Huxtable-Thomas
Full Chapter submissions of 5,000 words not including references by December 12th2019.

Focus of Book

This book will provide a “state of the nation” evaluation regarding entrepreneurial activity within the Malaysian economy and its impact on the country as it moves towards higher-income status by 2020. Entrepreneurial activity within Malaysia is currently under reported within the academic literature despite its recent economic successes. Malaysia is currently a large and growing economywith a focus on SME growth and service delivery policies from a well-financed public sector that supports SME start up and growth. In the OECD’s SME Policy index, Malaysia performs better than the region as a whole in its basis for SME support, performing consistently better in all scores than the average for the ASEAN region (OECD, 2018).  The Malaysian economy has benefited from the density of knowledge-based businesses and utilization of the latest technologies in the manufacturing and digital economies. Despite these successes, Malaysia has some systemic problems in the SME economy which need to be evaluated, reported and solutions considered.

These include the emergence of a two-tier society whereby economic wealth is largely located within and around Kuala Lumpur. As a result, regional areas of Malaysia suffer from minimal economic growth, high unemployment and a reliance on subsistence based entrepreneurship. Moreover, young people tend to migrate towards the major cities from regional areas, particularly Kuala Lumpur, seeking improved employment opportunities. This leads to a talent drain from the regional areas.  In addition, overall graduate and youth unemployment in Malaysia (individuals aged 15 to 24), remains high at around 13.2% in 2018. There is also a significant disparity between number of young males and females in the workplace. Currently, within the regional areas there is over reliance on agriculture and necessity based entrepreneurial activity.

In response to these societal problems, attempts have been made to encourage effective entrepreneurial activity with the creation of eco-systems (for examples numerous business incubators), seed corn funding and provision of entrepreneurship education within educational curriculum to encourage entrepreneurial career choices. Evaluations undertaken to date have been largely uncritical, take little account of the Country context and as a result work is needed to identify areas of effective practice and opportunities for growth. There is a need to evaluate and contrast entrepreneurial behaviour across the ASEAN region given the significant economic growth and growing global importance of this region.  This text presents the first opportunity to reflect on both the success stories and systemic problems related to effective entrepreneurial behaviour in a South East Asian context.

Proposed Book Structure

  1. The current state of the Malaysian Economy:Statistics regarding economic performance and reflections from key stakeholders. This chapter will be a general introduction into Malaysia as a country and its economic history. Starting with the 1991 publication of the First Industrial Master Plan and the Vision 2002, and showing the development of the nation as an economic actor as well as the increasing role of bodies like Majilis Amanah Rakyat (MARA) and the SME bank. This chapter provides a solid foundation of knowledge on the economic history of Malaysia since its independence from the UK in 1957. The chapter will explain the geo-economic context, the importance of the peninsular and island contexts, the Federation of Malaysia and the ASEAN region.
  1. The cultural and societal distinctiveness Malaysia: Statistics and narrative outlining the distinctive nature of the Malaysian socio-cultural context and its place within the wider ASEAN region. This will include introductions to the 13 states and 3 federal territories that comprise peninsular Malaysia and East Malaysia (Malaysian Borneo). Geographically, Malaysia has a history as a crossroads for international maritime trade and this has led to a diversity of cultures, religions and peoples that present both opportunities and challenges for economic development from the entrepreneurial perspective.
  1. Entrepreneurship policy and its development in Malaysia: Public sector activity and the policy context including SME bank and the key Government policies. Having set out the wider context, this chapter will explain how entrepreneurship policy has developed in Malaysia since independence and the formation of the federation. This will include an account of key policies and the bodies which have been set up to enforce them as well as a review of their impact.
  1. Entrepreneurship Education in Malaysia: current provision and reflections from key stakeholders.

This chapter will provide two perspectives – a review of the academic literature on entrepreneurship education in Malaysia as well as an account of the current programmes, practices and norms for entrepreneurship education in Malaysia. The chapter will argue that, while the policies for entrepreneurship education have increased its prominence within the Government’s recent policies for education and in particular higher education, there has been a lack of criticality in the assessment of the effectiveness of the programmes as well as a period of hysteresis where systems and support mechanisms to bring practice in line with the policy have retarded progress. The chapter will go on to discuss the effectiveness of programs and processes put in place for educators and compare with the practice from other nations.

  1. Entrepreneurial Eco-systems in Malaysia: Reflections on the attitudes and structures developed by governments to support Entrepreneurial activity. This chapter will provide evaluation and comparison of the entrepreneurial support and structures put in place by the Public Sector in Malaysia. As many of the these structures have been based on earlier models put in place in the UK, USA and Europe the effectiveness of transferring the models for the eco-systems will be evaluated in the Malaysian reality with the final arguments focussing on the appropriateness of the current eco-systems and identifying potential effective alternatives. 

Chapters 5-10

  1. Invited contributions discussing various types of Entrepreneurial behaviour in Malaysia:Social entrepreneurship: perspectives of
  • Female entrepreneurship
  • Rural entrepreneurship
  • Knowledge intensive entrepreneurship (eg. digital entrepreneurship)
  1. Conclusions: best practice, areas for development, challenges, possible solutions, lessons for South East Asia.

Guest Editing Team Biographies

Dr Louisa Huxtable-Thomas              

Louisa is a Senior Lecturer in the School of Management at Swansea University and founding member of the School’s Institute for Entrepreneurial Leadership.  Combining theories and empirical knowledge gleaned from the fields of business, social science, education and psychology, Louisa is working with small businesses and large public sector organisations to identify the ways in which adopting more entrepreneurial methods of leading and decision making can lead to more resilient, successful leaders and organisations. Since 2009, Louisa’s research interests have focused on business and management but always in parallel to practical projects that worked directly to assist the economy of Wales.  Louisa has played a key role supporting businesses through projects such as incubation, innovation and commercialization as well as early stage R&D. Louisa has also worked with academics in fields as diverse as healthcare, e-marketing, education, low carbon energy, information systems, manufacturing and tourism. Her work has been published in the International Journal of Entrepreneurial Behaviour and Researchas well as book chapters for Sage and Springer.

Professor Paul Jones

Dr Jones is Professor in Entrepreneurship and Innovation at the School of Management, Swansea University. Professor Jones has undertaken research in entrepreneurship and small business management, information technology and entrepreneurship education during his academic career to date. To date this has included publishing nine edited books and over 70 peer reviewed academic journal papers. He has published his work in leading international journals such as “International Small Business Journal”, “Omega”, “Journal of Business Research”, “Journal of Small Business Management” and “Entrepreneurship and Regional Development”. Prof. Jones is currently Editor-in-Chief of the International Journal of Entrepreneurial Behavior and Researchand Associate Editor of the International Journal of Management Education. He is also Editor of the Emerald book series “Contemporary Issues in Entrepreneurship Research”.  He is an invited Board member of the Institute of Small Business and Entrepreneurship and is a Senior Fellow of the Higher Education Academy.

Professor Paul D Hannon                 

Paul is a graduate entrepreneur who has shaped entrepreneurship and small business development for 40 years as a CEO, Government Adviser, Academic Director, Professor and Company founder. Paul offers a unique expertise drawn from his experiences in key stakeholder environments: academia; business and enterprise support; local and national government. Paul has worked with governments, global/national agencies, universities and colleges, business and industry partners and professional bodies across Europe and beyond. He is the 2016 European Entrepreneurship Education Laureate from Lund University and a 2015 Maserati 100 member. Paul was previously CEO of the National Centre for Entrepreneurship Education, a national body stimulating entrepreneurship across higher education, as well as advising the Malaysian Government. He currently advises the Welsh Government, is an expert for the European Commission and OECD HEInnovate project for entrepreneurial universities and is Council Member for the Accredited Council for Entrepreneurial and Engaged Universities (ACEEU). Paul has authored and co-authored over 30 published articles in the field of entrepreneurship and education plus two book chapters and a range of reports.

Dr Syahira Hamidon

Dr Syahira is in the senior management of the Administrative and Diplomatic Service, Government of Malaysia. She is currently a Senior Director in Ministry of Entrepreneur Development, Malaysia.  Her current role is to formulate, update, implement and coordinate the national entrepreneurship policy of Malaysia. She is also leading social entrepreneurship development, vendor programmes of key public corporations as well as entrepreneur development and capacity building. Prior to this, she headed the planning, research and policy coordination division of the Ministry of Higher Education. Dr Syahira’s expertise in entrepreneurship education has been recognised because of the success of the policies and actions that she introduced around education for entrepreneurship. A major research programme, the Public Private Research Network or PPRN, was initiated and coordinated by her involving government, agencies, academics and industry since 2013. Dr Syahira has a PhD in Entrepreneurship from Massey University (New Zealand) where her thesis was published as a book. She also has an MBA (International Business) from the University Putra Malaysia, and a B.Commerce from Queen’s University Canada.  She has co-authored several books, published journal articles, appeared on TV and radio to promote various public projects and is a frequent speaker in the media.

Dr Norgainy Mohd Tawil       

Dr Anie Tawil is an Associate Professor at the National University of Malaysia, UKM. Her research expertise is centred around the economics of buildings and space utilisation, her role as Deputy Director of UKM CESMED the Centre for SME development has given her a number of opportunities to undertake research and projects into student entrepreneurship, entrepreneurial education and healthy environments. More recently, she has been involved in ‘Perkasa@Ramaja’, a project providing entrepreneurship support to young disadvantaged people in Malaysia.  She is an established academic author with over 750 citations in the last five years.

Formatting Requirements:

  • Abstract: The chapter should provide an initial abstract explaining the focus and contribution of the chapter. The chapter should provide a clear and concise summary of the content of the chapter and be no more than 150 words.
  • Keywords: please include five keywords that describe the focus of the chapter.
  • Spelling/Punctuation:Please follow UK spelling and punctuation standards
  • Word Length: The chapter should be approximately 5000 words not including references or Figures.
  • Chapter Formatting: The chapter text should be formatted as Times New Roman in font type and 12 points in size with standard margins throughout. Text should be Double-space throughout. Use one space, not two spaces, between sentences. Manuscript text should be left-aligned. Use only three levels of headings. Main headings identify your major sections. Centre main headings and Capitalise first letters for major words. Second-level headings should be left margin aligned, and only the first letter of major words should be capitalized. Third-level headings should be indented and italicised begin the first word with a capital. Do not use fourth-level headings. Do not use endnotes or footnotes.
  • Artwork: All interior images meet resolution standards of 300 dpi AND 3×5 or 1000×1500 pixels.
  • Page Numbers:Pages must be numbered consecutively throughout the typescript (e.g. 1 to 20). Figures and Tables should be presented within the chapters, titled and numbered according to manuscript placement.
  • Clean Manuscript: Please delete any comments or track changes before the final manuscript is submitted.
  • Author details:All contributing authors names should be included on a separate word file along with the chapter title. Chapter names should be arranged in the correct order for publication. Correct email addresses should be supplied for each author. The full name of each author must be present in the exact format they should appear for publication. The affiliation (Department or Research Centre, University and address) of each contributing author should be clearly stated. The affiliation listed should be where they were based at the time that the research for the chapter was conducted. This cannot be changed later in the publication process.
  • Document submission: The document should be submitted as an editable word document.
  • Referencing: References to publications must be in Harvard style and carefully checked for completeness, accuracy and consistency. When citing a list of references in the body of the chapter text, put the list in alphabetical order and separate authors by semicolons; for example, “Previously, several studies (Buckley and Casson, 1976; Dunning, 1993a, Rugman and Verbeke, 2003) support this claim.” If a work has two authors, give both names every time you cite it; for example, Jones and Davies (2010). For three or more authors use the first author’s name and “et al.” for each citations. When citing a direct quotation, give pages after the year, separated by a colon and a space. E.g. “Jones suggested that Entrepreneurship education outcomes required further validation’ (2017: 102)”.The final reference list should appear in alphabetical order by author name. This list must include all the references within the manuscript. Authors should make certain that the reference for each citation in the text is complete, and that the cited dates and the spellings of the authors’ names in the text and references are correct. Include the full page range for all journal references and book chapters. Include both the volume and issue, for journal references. Reference styles should be as follows:
For books Surname, Initials (year), Title of Book, Publisher, Place of publication.
Hofstede, G. (2001), Culture’s Consequences: Comparing Values, Behaviours, Institutions and Organizations across Nations. Thousand Oaks, CA: Sage.
For book chapters Surname, Initials (year), “Chapter title”, Editor’s Surname, Initials, Title of Book, Publisher, Place of publication, pages.
Guba, E.G., and Lincoln, Y.S. (1994). Competing Paradigms in Qualitative Research. In

Denzin, N.K. and Lincoln, Y.S. (Eds.) Handbook of Qualitative Research. Thousand Oaks,

Sage Publications Inc. 105-117.

For journals Surname, Initials (year), “Title of article”, Journal Name, volume issue, pages.
Fellnhofer, K., Puumalainen, K. and Sjögren, H. (2016), “Entrepreneurial orientation and performance – are sexes equal?”, International Journal of Entrepreneurial Behavior & Research, Vol. 22 No. 3, pp. 346-374.


  • Inclusion of any third party content(for example figures or diagrams) in your work can cause delay to publication and can be expensive.The publisher can only include such content if you have discussed it with your editorial contact in advance and you are able to obtain the necessary permission which covers all of the required rights.  Please note that content may need to be removed or replaced if all required rights have not been obtained. Please check with the Book Editors if you plan to include such content prior to final submission.
  • Submissions from non-academics are welcomed as long as the proposed submissions provide insight into entrepreneurial practice and policy in the Malaysian context. If required, such authors will be supported by an academic to support the development of the material to the appropriate standard.

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